Every benefit of being a Pro Elite tile installer in Florida.
The TOA Pro Elite Program is built for professional tile installers — and open to LVP and luxury vinyl plank installers and flooring contractors — working across Fort Myers, Sarasota, and Tampa. This page lays out every 2026 member benefit in detail: a trade discount that climbs from 5% to 10%, a 3% Professional Rebate in store credit, up to one-third off the consumables you reorder constantly, 2-hour call-ahead orders, 30 days of free storage, installer referrals, and a named specialist at every store.
Built for tile installers — and the crews who work alongside them
Pro Elite was designed around how professional tile installers in Florida actually work. If you set tile for a living, this program fits your day: you bring the skill, we keep the materials in stock, priced for trade, and staged for pickup when you pull up. LVP and luxury vinyl plank installers and general flooring contractors are welcome too, and earn the same trade pricing and rewards.
Tile installers
Residential and light-commercial tile setters who want a trade discount that climbs and deep pricing on the consumables they burn through.
LVP & flooring pros
Luxury vinyl plank and multi-surface installers sourcing tile, trim, and setting materials in one place.
Contractors & remodelers
GCs and remodelers across Southwest and Gulf Coast Florida who spec and install hard surface.
Where members work
Pro Elite runs out of all three Tile Outlets of America stores, serving installers throughout Fort Myers, Cape Coral, Naples, Sarasota, Bradenton, Tampa, St. Petersburg, and Clearwater and the surrounding Southwest and Gulf Coast Florida markets.
Member benefits at a glance
A quick reference to everything Pro Elite members receive in 2026. Every benefit below is available today at all three stores — each one starts the moment your unique customer ID number is issued.
| Category | Benefit | What it means for you |
|---|---|---|
| Pricing | 5% Trade Pro discount | Automatic on all purchases not already discounted on the Trade Pro price lists or specially discounted in store. No minimum. |
| Pricing | 10% after $2,500 | Your discount doubles once your total TOA purchases during 2026 reach $2,500. |
| Rebate | 3% Professional Rebate | Store credit under the TOA Professional Rebate Program, on top of your purchase discount. |
| Pricing | Up to 1/3 off consumables | Mortars, grouts, underlayment, sealers, and tools at substantial trade discounts off retail. |
| On the job | 2-hour call-ahead orders | Call ahead; your order is ready when you arrive. Just pay and load. |
| On the job | 30 days free storage | Buy now, hold material for the job at no charge. |
| On the job | Open 7 days a week | Mon–Fri 7 AM–7 PM, Sat 8 AM–6 PM, Sun 9 AM–4 PM. |
| Leads | TOA Installer Referral List | Homeowner installation referrals — TOA is not in the installation business. |
| Support | In-store experts | Work with someone who knows tile, setting materials, and how they go together. |
| Support | Dedicated Trade Pro specialist | A named customer relations contact for trade accounts at each store, by phone or email. |
| Account | Unique customer ID number | Free to enroll: your business name, contact information, and a copy of your business license. |
Trade pricing & rebates that scale with your year
The financial core of Pro Elite is a trade discount that climbs as your year does, plus a rebate that stacks on top of it. You start saving immediately, and your rate doubles the moment your annual volume clears $2,500.
What’s included in the pricing benefit
- 5% Trade Pro discount the day your customer ID is issued — no waiting period, no minimum order. It applies to all purchases not already discounted on the Trade Pro price lists or specially discounted in the store.
- 10% once your total TOA purchases during 2026 reach $2,500, and it stays there for the rest of the year.
- 3% Professional Rebate in the form of a store credit under the TOA Professional Rebate Program — in addition to the discount you already took at the counter.
- Up to one-third off consumables — the mortars, grouts, underlayment, sealers, and tools you reorder on every job.
Clearing $2,500 doubles your trade discount — from 5% to 10% on everything that isn’t already discounted on the price lists. Stack the 3% Professional Rebate on top and a full year of material adds up to real money back.
Up to one-third off the materials you buy on every single job
Tile is the line item homeowners shop. Consumables are the line item that quietly eats your margin — and they’re where the Trade Pro price lists do the most work. Members receive substantial discounts of up to 1/3 off retail on the everyday items no job gets finished without.
- Mortars and thinsets — the bags you go through fastest.
- Grouts — sanded, unsanded, and performance formulas.
- Underlayment — membranes, backer, and crack suppression.
- Sealers — for grout, natural stone, and porous surfaces.
- Tools — the trowels, blades, spacers, and consumable hardware you replace constantly.
One note on how the math works: because these items are already discounted on the Trade Pro price lists, the 5%/10% Trade Pro discount doesn’t stack a second time on top of them. The price list is the deeper of the two — that’s the point. Ask your specialist for a current copy.
On-the-job benefits that save you time and a truck bed
Materials logistics is where installer programs usually fall short. Pro Elite is built to keep you on the job instead of waiting at a counter.
- 2-hour call-ahead orders. In a rush? Call your order into the store at least 2 hours ahead of time and it’ll be ready when you arrive. All you have to do is pay for it and have it loaded into your vehicle.
- 30 days of free storage. Don’t need your purchase right away? We’ll be happy to store your merchandise free for up to 30 days — buy for the job now without cluttering your shop.
- Open 7 days a week. In addition to being open every day, we’re open 7 AM–7 PM Monday through Friday, 8 AM–6 PM Saturday, and 9 AM–4 PM Sunday — so you can load out before the crew starts or restock after you wrap.
Installation referrals, because we’re not your competition
Unlike many of our competitors, Tile Outlets of America is not in the installation business. We don’t bid against you and we don’t staff crews. When a homeowner walks in needing someone to set what they just bought, we’d far rather hand them a name — and we want it to be yours.
- Receive installation referrals by virtue of being on the TOA Installer Referral List.
- We’d rather be a referral source than a rival. Every homeowner we send you is a job we were never going to bid on ourselves.
- The list is deliberately limited. We cap the number of installers on the referral list at any one time, so the pros on it get real volume instead of a directory listing.
- Ask to be included. Talk to a TOA manager or associate about how you can get on the list.
A specialist dedicated to Trade Pros at every store
In addition to in-store service from one of our experts, we have a customer relations specialist dedicated to Trade Pros — available by telephone or email to help with pricing, availability, order status, and your rebate balance. You get a name, not a queue.
- Fort Myers — Kendra Weaver. kweaver@tileoutlets.com · (239) 768-1517
- Sarasota — Gary Tuhro. gtuhro@tileoutlets.com · (941) 549-8453
- Tampa — Hanssel Cardentey. hcardentey@tileoutlets.com · (813) 876-0080
- In-store experts on the floor at all three locations — people who know tile, setting materials, and how they go together.
How to enroll — three things and you’re in
Tile Outlets of America will work hard every day to earn your business, and getting started costs nothing. Simply provide us with three things and we’ll issue you a unique customer ID number so you can begin to enjoy every benefit on this page.
- Your business name.
- Your contact information — so your specialist can reach you about pricing and orders.
- A copy of your business license. This is what qualifies you as a trade professional.
Your customer ID is what carries your benefits at the counter: give it when you check out and your Trade Pro discount, your rebate accrual, and your storage and call-ahead privileges all apply automatically. There’s no membership fee and no minimum order.
Enrollment is free, and your 5% discount applies to the very next thing you buy. Start at the enrollment form, or bring your license into any store.
Frequently asked questions
How much do Florida tile installers save with the TOA Pro Elite Program?
Members automatically receive 5% off all purchases not already discounted on the Trade Pro price lists or specially discounted in the store, rising to 10% once their total TOA purchases during 2026 reach $2,500. On top of that, members are eligible for a 3% rebate in the form of a store credit under the TOA Professional Rebate Program, and everyday items like mortars, grouts, underlayment, sealers, and tools carry substantial discounts of up to one-third off retail.
How does the 3% Professional Rebate work?
In addition to the discount on your purchases, you’re eligible to receive a 3% rebate in the form of a store credit under the TOA Professional Rebate Program. It stacks on top of your 5% or 10% Trade Pro discount and comes back to you as credit toward a future purchase.
Is the Pro Elite Program open to LVP and luxury vinyl plank installers?
Yes. While Pro Elite is built primarily for professional tile installers, LVP and luxury vinyl plank installers and general flooring contractors in Florida are welcome and receive the same trade pricing, rebates, and member benefits.
What does it cost to join the Pro Elite Program?
Enrollment is free. There’s no membership fee and no minimum purchase to start earning the 5% trade rate. Simply provide your business name, contact information, and a copy of your business license, and we’ll issue you a unique customer ID number.
Which Florida stores participate in the Pro Elite Program?
All three Tile Outlets of America stores: Fort Myers, Sarasota, and Tampa. Each store has a customer relations specialist dedicated to Trade Pros — Kendra Weaver in Fort Myers (kweaver@tileoutlets.com), Gary Tuhro in Sarasota (gtuhro@tileoutlets.com), and Hanssel Cardentey in Tampa (hcardentey@tileoutlets.com). All three are open seven days a week: Monday–Friday 7 AM–7 PM, Saturday 8 AM–6 PM, and Sunday 9 AM–4 PM.
How do I get on the TOA Installer Referral List?
Unlike many of our competitors, TOA is not in the installation business — instead, we want to be a referral source for you. We limit the number of installers on the referral list at any one time, so ask a TOA manager or associate how you can be included.
How do call-ahead orders and free storage work for members?
In a rush? Call your order into the store at least 2 hours ahead of time and your order will be ready when you arrive — all you have to do is pay for it and have it loaded into your vehicle. And if you don’t need your purchase right away, we’ll be happy to store your merchandise free for up to 30 days until your job is ready.
Start earning your trade rate today.
Enrollment is free and your 5% discount applies to your first purchase. Bring us your business name, contact information, and a copy of your business license — your local Trade Pro specialist takes it from there.
Become a Pro Elite member →